AI Insights · Timothy · January 2022
Top 5 Social Networking Apps on iOS in Europe Q4 2021
In the fourth quarter of 2021, the top five social networking apps on iOS in Europe displayed varied performance in terms of downloads, revenue, and active users. Here's a closer look at their trends based on Sensor Tower data.
In the fourth quarter of 2021, the top five social networking apps on iOS in Europe exhibited diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.
WhatsApp Messenger experienced significant fluctuations in weekly downloads, starting at approximately 1.2M at the beginning of October and reaching a peak of around 1.5M in the week of December 20. The app's weekly revenue saw minor variations, maintaining a steady range around $300 to $360. Active users remained relatively stable, with a slight increase towards the end of December, reaching about 130.7M.
Telegram Messenger had a notable jump in downloads at the beginning of October, peaking at around 999K, before stabilizing between 500K and 700K for the rest of the quarter. Active users showed a consistent trend, starting from approximately 39.8M and slightly increasing to around 41M by the end of December.
Facebook maintained a steady download rate throughout the quarter, with a small surge in the last two weeks of December, reaching about 547K. Weekly revenue displayed a stable pattern, averaging around $125K to $160K, with a notable peak of approximately $161K in the week of December 20. Active users fluctuated slightly, ending the quarter at around 108.5M.
Messenger downloads remained consistent, averaging around 370K to 380K weekly, with a notable increase to approximately 484K in the week of December 20. Active users showed a steady trend, with a slight increase towards the end of the quarter, peaking at around 57.6M in the same week.
Discord - Talk, Play, Hang Out saw a steady increase in downloads, starting from around 214K and reaching a peak of approximately 302K in the final week of December. The app's weekly revenue showed an upward trend, peaking at around $292K in the week of December 20. Active users remained stable, fluctuating slightly around 11M.
These insights reveal the dynamic performance of these leading social networking apps in Europe on the iOS platform during the fourth quarter of 2021. For more detailed insights and data, visit Sensor Tower.